When is the last time you made a suggestion to a member in your community? I hope it’s been within in the last day or so. If not, you’re missing out on opportunities that could grow beyond your wildest dreams.

Suggestions come in many forms. They can be direct or indirect. But most importantly, they must be targeted and somewhat flattering.

I read a comment left on a blog by one of my users that was hilarious. I immediately left a comment for him telling him how funny it was and suggesting that he write a blog about it and include the whole story.

That blog was posted in less than 10 minutes.

I told another member that I would love to see pictures of the garden she’s always talking about in the blogs, and voila…an image gallery soon followed. This member is now one of the most active posters, uploading bi-weekly image galleries of her garden. I’ve rewarded her by placing the galleries on the home page, increasing her exposure in the community.

As community managers we often get so caught up in our tasks that we forget we have a very influential position. And from time-to-time, it should be exploited for what it is.

Ask a cyclist to blog about safety while biking. If you see someone discussing books, ask them to create a group for book lovers if your site offers that feature. The clues are all around you, just open your eyes and see them for what they are.

Advertisements